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Tally Cat Cafe Website Redesign

Role

User Experience Designer

Project type

Website Redesign

Date

Spring 2024

I led the user experience design for the Tally Cat Café website redesign, focusing on accessibility, usability, and streamlined booking. The client’s primary goals were improved branding, easier online reservations, and increased awareness of cat adoption in partnership with the Leon County Humane Society.

Key improvements based on user testing:

- Navigation Bar: Moved from the bottom to the top for seamless navigation.

- Accessibility Features: Enhanced color contrast and larger text size for better readability.

- Online Menu Ordering: Introduced a bulk entry option for larger parties.

- Streamlined Booking: Implemented dropdown menus to simplify the reservation process.

I spearheaded accessibility enhancements, user testing, and feedback integration to ensure an intuitive and inclusive experience. Please click the links to see our Figma Prototype, as well as my Research & Needs Assessment and Task Flow Analysis.

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